I/O- Input to Output- How is Yours?

More is not always better.  Better is better.

 

So, how is your Input to Output.?

If you are like most people today your I to O ratio is magnitudes greater than one.  We receive inputs from so many sources in our connected and web-enabled world.  Sometimes though the inputs are so numerous that we can’t possibly interpret or make sense out of them.

More is not always better.  Better is better.

Somehow we must filter all these inputs so we can produce an output that is valuable to us and what we wish to accomplish.

Stop seeking more and more complexity like a Rube Goldberg Machine.

Seek Quality Inputs rather than Quantity.  This way you have a fighting chance to obtain the Output you desire.

One day you might get more Out than was put In!

 

 

Engine or Caboose? Lead or Follow? Which one are you?

The magic happens at the Engine, seeing what lies ahead and choosing when, where, and how you will get there.

Engine or Caboose?

Lead or Follow?

It’s a simple choice, one or the other. There is no middle ground.

How often do you follow someone else’s recommendation or idea? It could be a product choice, investment idea, or business decision.

At times being the Caboose feels safer. It’s easier to be pulled along, not having to determine where, when, and how fast you will travel.

The magic happens at the Engine, seeing what lies ahead and choosing when, where, and how you will get there.

You can’t lead from behind.

Information: What can you Remove and not Notice?

We can filter the information we receive and consume in much the same way to help reduce Noise and make the information Signal clearer.

We are inundated with information and data every day. With information, more is not always better.

Every day we use data in the form of sound and images, which have undergone some form of data compression to make transmission, use, and storage more efficient.

We have GIF, JPG, PNG, TIFF, BMP, VECTOR, and RAW data formats with imaging. Audio formats include MP#, ACC, WAV, FLAC, and AIFF, to name a few. When we enjoy viewing pictures or listening to music, we are not thinking of the data that has been removed; we are enjoying the benefits of technology that has chosen to optimize for our benefit.

We can filter the information we receive and consume in much the same way to help reduce Noise and make the information Signal clearer.

Do you use Social Media for information (Facebook, Instagram, Twitter), or do you have a News Outlet you go to (NY Times, Washington Post, Wall Street Journal, Financial Times)? You might aggregate your favorite websites and blog posts using RSS feeds, or you might search more precisely with Google Scholar or PubMed. Finally, you might go directly to the primary source, including Books or Journal Articles.

Whatever your choice, make sure your source fits your needs and intended use. More information is not helpful if Paralysis Analysis sets in. Are you optimizing for Speed, Size, or Quality?

Information is endless today. Know your objective before you embark on your search.

 

More Signal or More Noise? Which Do You Provide? Prefer?

Signals are filled with valuable information, are received gladly, and consumed entirely, leaving the recipient anxious to hear from you again.

 

How do you communicate with your audience? your customers? your patients?

Do you send Signals? or Do you send Noise?

Signals are filled with valuable information, are received gladly, and consumed entirely, leaving the recipient anxious to hear from you again.

Noise is annoying, it interrupts,  it steals our attention, it’s phony, it’s malarky.  Noise is avoided, deleted, and ignored.  If consumed by accident it leaves the recipient feeling flimflammed.

Which do you prefer to receive? Signals or Noise?

Today’s Markets are exceedingly Noisy. Seems everyone is competing for the attention of someone. You are told you must have the most Likes, Follows, and Shares to be of any value. If you don’t you must fix and improve those Metrics or risk falling behind. Falling behind? I didn’t know this was a race!

The tactics to inflate your social media metrics are pure noise. It must be to gain the attention of someone, anyone. In the process, you risk annoying the exact audience you wish to serve. Too many Click baits, pop-ups, emails, or newsletters and you run the chance of being deleted, unfollowed, and turned off. You lost your chance to create a loyal customer.

Try instead to send Signals, something of Value that is received with excitement. The Signal is so clear and that it is received with anticipation. This Signal would be missed if not received.

These valuable Signals must be uniquely crafted for the people you wish to serve and the change you wish to create. These Signals should serve to inform and educate, not sell. These Signals can be Art of various forms as well. Whichever medium or content your audience prefers delivered through their preferred channel.

Signals are Content that Informs and Educate.

Your website, blog, newsletter, pdf’s, Instagram, Facebook, and Twitter posts must contain your original content, content that you own, not content that is “canned”, “subscribed to”, or “templated”. You can’t be different, stand out, or be found if you look like everyone else.

Yes, this is hard work. Yes, this takes effort and thought. Do the work and your audience and influence will grow.

 

 

What’s your SUPERpower?

What do you do well? What do you enjoy doing most? What comes easy and natural for you? That’s your SUPERpower!

So what is your SUPERpower?

Did you even know you have one? Well, you do!

Let’s pause for a few moments and think. What do you do well? What do you enjoy doing most? What comes easy and natural for you? What leverages the most significant results for you with minimal inputs? What brings new clients, customers, or patients to you? Why do they seek you out rather than your competitors?

These are your SUPERpowers! They are unique to you. It would be time well spent identifying them, knowing them, and magnifying them through more learning and study.

Remember, you can’t be all things to all people.

Know what you do well and do it. News of your SUPERpower will spread. Your SUPERpowers will attract the others that you seek to serve and need your skills.

Is it possible that what you enjoy pulls you to engage and learn more, making you better in the process while at the same time finding more Joy?

Funny how that happens!

Think Stronger-Know Your Cognitive Biases

A cognitive bias is an error in cognition that arises in a person’s line of reasoning when decision-making is flawed by personal beliefs.

Cognitive Biases affect how we make everyday decisions, big and small as well as how we think about and invest our money and create our wealth.

A cognitive bias is an error in cognition that arises in a person’s line of reasoning when decision-making is flawed by personal beliefs.

When the Bias is unseen by the individual but seen by others, it is a Blind Spot.

The Cure here is recognizing and acknowledging that they exist.  Once you become aware of these Cognitive Biases they are no longer Blind Spots.

Listen to my Podcast to learn about Cognitive Biases.  Let’s see if you recognize any in yourself?!

Blind Spots…What are they? How can we avoid them?

Blind Spots…
Something we all have but are not aware of and can’t see, at least until it is too late!

 

Blind Spots…

Something we all have but are not aware of and can’t see, at least until it is too late!

Why is that?

Once we are aware and see them, they are so very obvious that we can’t but help ask…how did we ever miss that!!

Let’s dig a little deeper.

How is It is possible for one to be confused or unaware of something rather important, like one’s health, relationships, finances, businesses, or family?

The fact that most people don’t know they are missing it doesn’t make it any less of a problem for them; this is the definition of a Blind Spot.

Blind Spots result from our Cognitive Biases of which there are many. Basically, we seek information that reaffirms our opinion or position while discounting and ignoring information to the contrary. We may be too self-confident regarding a topic, or put too much weight and trust on recent successes, forgetting about past troubles and calamities.

Identifying and overcoming Blind Spots and Cognitive Biases can be achieved by reflecting on outcomes of past decisions, seeking others’ viewpoints and perspectives, challenge your viewpoint with critical scrutiny, along with avoiding quick decisions.

So, do you have any Blind Spots?